BOSTON–(BUSINESS WIRE)–
eternalHealth, the first Medicare Advantage health plan to be licensed in Massachusetts in nearly a decade, seeks to disrupt the health insurance industry by providing high quality, affordable care to beneficiaries in Massachusetts and possibly beyond. The company also announced that the former CEO of Apple Jean Sculley joined the firm as Chairman of its Board of Directors.
Led by the founder and CEO of eternalHealth Pooja Ikaa 25-year-old Babson graduate, the company has a simple mission to leverage technology to reduce health plan operating costs, allowing more dollars to be allocated to patient care and benefits while adopting care value-based, enabling healthcare to be more accountable, accessible and comprehensive, said Mr. Sculleywho since 1st Decemberstjoined as Chairman of the Board of EternalHealth.
“I reinvented myself in healthcare after my time at Apple two decades ago, investing in and mentoring dozens of healthcare entrepreneurs; working with software, biotechnology, analytics and services companies,” said Mr. Sculley. “When Pooja shared EternalHealth’s vision and explained that her beliefs were similar to mine, I knew it was a company I was excited to be a part of. I look forward to working with Pooja, management and a capable board of directors to help grow the business.”
Mr. Sculley says Americans spend 4 trillion dollars on health care and a trillion of those dollars are wasted every year.
“All payers (commercial payers, state MEDICAID and MEDICARE) pretty much manage the 4 trillion dollars healthcare spending by deciding how care is delivered, measured and paid for,” said Mr. Sculley. “I believe that if payers deploy digital workplace automation for most of their organization’s transactions, they can significantly reduce administrative costs and leave more money for the total cost of care, allocating more to the delivery of quality care through a high contact model to help patient and physician partners Second, there is so much potential to take value-based care to the next level through platform-driven intelligence. shape into existing physician and hospital workflows and giving every touchpoint of care a 360-degree view of a patient’s care history, creating opportunities to improve quality and reduce costs.
eternalHealth strives to provide Medicare beneficiaries with affordable, high-quality benefits that are comprehensive. By leveraging nirvanaHealth’s cloud-based technology platform, which encompasses artificial intelligence and robotic process automation, the organization can eliminate costs and the need to work with multiple different vendors and is able to automate nearly 2,000 to 3,000 different transactional functions to function as a compliant payer. These efficiencies allow EternalHealth to focus on the things that really matter, like working to provide enriched benefits at lower cost to its members and eliminating the mistrust that exists between providers and payers by allocating more dollars to the cost. total care and provider incentives. . Additionally, the company will place great importance on the member experience by launching our various member-focused initiatives to increase member satisfaction and retention and help create a sense of community and belonging.
Ika says, “I couldn’t be more honored to have someone like John leading our board. He is a great addition to an already incredibly capable and strong board that we have been fortunate to build. I’m so excited to be able to tap into John’s decades of consumer experience. Medicare Marketing is extremely consumer-driven and I look forward to bringing a new perspective to health insurance, one that focuses on John and I’s shared vision of bringing luxury to health care, without the luxury costs.
About Eternal Health: Based at BostoneternalHealth provides high quality care with low direct costs to residents of Massachusetts. eternalHealth is committed to putting the member at the forefront of every decision it makes as an organization. Run, built, and owned by women, EternalHealth is a Medicare Advantage health plan that offers HMO and PPO products in three Massachusetts counties: worcester, middlesexand Suffolk. For more information on eternalHealth plans and services, please visit www.eternalHealth.com.
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Upendra Mishra
The Mishra Group
[email protected]
Tel: 617-312-4395
Source: Eternal Health
