Walmart joins a growing collection of retailers ending the idea that Black Friday sales are only for the day after Thanksgiving and the overwhelming crowd of early morning shoppers, frantic for a bargain.
The nation’s largest retailer goes wild Black Friday deals now (opens in a new tab) in a campaign he calls Black Friday deals for days (opens in a new tab). Many offers are now available online. They were supposed to be in stores on Wednesday, November 9.
As we wrote, Amazon Early Access Sale event was the jaw-dropping first of the sails (or sales) of Black Friday 2022. Among the retailers who have also taken the plunge are Home deposit and best buy. And Bank of America, ran a shopping day to reward buyers who spend early.
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A range of issues are fueling this trend at the end of Black Friday as we knew it, including retailers eager to get rid of overstock, shoppers’ desire to finish their holiday shopping earlier this year and, probably #1: inflation. Holiday shopping budgets are under strain and shoppers are worried that instead of seeing bigger bargains as the holidays approach, inflation will instead drive prices up.
So what is Walmart doing about it? Walmart’s Black Friday deals on sale now include: