Many Americans planning to set goals for the New Year intend to make them financial goals, according to a recent survey of the numerator.
The survey, released on Wednesday, found that 50% of consumers say they intend to make resolutions for the coming year. Of those considering doing so, 53% said their goal would be financial, which is a 6% year-over-year increase, according to Numerator.
For those set financial goals, saving more money overall was most often cited at 57%. This was followed by 48% saying they wanted to be more diligent in tracking their spending and 43% aiming to reduce spending overall, according to the survey.
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Other popular financial goals include:
Inflation prompted more than half of respondents to set money-focused goals, according to the survey. The possibility of the economy fall into a recession also motivated consumers to prioritize finances, with 48% highlighting this concern.
Although inflation as measured by the consumer price index slowed somewhat in November, it continues to hover around painfully high levels, as reported earlier by FOX Business. In November, it rose 0.1% from the previous month and 7.1% year-on-year.
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Americans also fear that the Federal Reserve could trigger a recession with its interest rate hikes. In 2022, the central bank announced four consecutive rate hikes of 75 basis points and, most recently, a hike of 50 basis points.
Still, the survey found that 84% of consumers said achieving their New Year’s financial resolutions was “likely” or “very likely,” according to Numerator.
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Health and fitness
While money-related resolutions saw gains over the previous year, 2023 goals related to physical health remained the most popular.
Among consumers intending to make resolutions, nearly three-quarters (73%) said they intended to make ones “focused on fitness, weight loss and healthy eating” , said Numerator. However, this percentage marks a drop of 3 points from one year to the next.
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Other popular themes for resolutions among consumers surveyed by Numerator include:
- Mental health: 40%
- Productivity or organization: 33%
- Relationships: 30%
- Hobbies: 28%
- Career or education: 23%
The survey involved over 1,000 consumers and was conducted between December 13 and December 20.
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